We wrote the book on SEO.

SEO and Beyond is a no-nonsense guide to successfully promoting your website on the internet. It will change the way you think about digital marketing. Packed with sensible advice - everything from choosing the best domain name to how to employ social media - this book reveals the core strategies of two experts in the field who have helped countless small businesses thrive online. You'll find out how SEO really works!

Buy the Book on Amazon.com
SEO And Beyond: How to Rocket your Website to Page One of Google

16 Common SEO Words You Need to Know!

Algorithm – the complex and secret formula by which Google and the other search engines evaluate your website to decide how high (or low) to rank it.

Backlink – a link from a site other than your own back to your site. Generally, more of these are better, and the more prominent the site that provides the link, the more it boosts your Page rank.

Content – the actual words on your site related to your product, service, or subject.

Flash – a type of web programming that can create “flashy” graphics. Generally, the search engines have trouble evaluating sites with too much Flash.

html – stands for “hypertext markup language.” This is the workhouse code for websites, and should usually be the majority of code used.

Java – another programming language, commonly used to support utilities, games, and business applications.

Keyword – a word related to your product, service, or subject, especially one that has a high likelihood of being typed into a search engine.

Key phrase – a phrase related to your product, service, or subject, especially one that has a high likelihood of being typed into a search engine.

Link – a word, phrase, image, or button that takes the web user to another web page, email, or download. Same as “hyperlink” in this context.

Meta Tag – text found in the source code for a web page that provides additional information for the search engines.

Page Title – found in the gray or blue space at the top of your browser window, this is the title of the particular page your are looking at.

Reciprocal Link – a link to your web page from another web page, given in return for a link that you provide to the other user.

SEO – “Search Engine Optimization.” It’s what SEO Ann Arbor does so well!

Search results – the list of websites you get back when you do a search in Google, Yahoo! or one of the other search engines.

Submit – you should always submit a new website to Google and the other search engines. Their “web crawlers” will then review the site and begin including it in search results.

Three Way Linking – a method to “trick” the search engines by placing a link from site A to site B, a link from site B to site C, and a link from site C to site A. This is supposed to avoid having the benefits of backlink “canceled out” by simply linking back.

URL – “Uniform resource locator.” This is the actual address of your website on the web. An example might be http://seoannarbor.com/

SEO Ann Arbor is Rebranding to Michigan SEO Group!

We're in the process of rebranding to Michigan SEO Group as a result of our growth and expanding market.
Click the logo to learn more!

If you're interested in SEO, give us a call.

Have a conversation, and we'll give you a free copy of our book. No obligation or hard sell.

Call (734) 619-0736 or email us for your free consultation!

Want to learn more about marketing your business?

You'll receive our free guide, '7 Essential SEO Tips You Can Use RIGHT NOW!'

Get your guide to using Adwords, advice on how to handle negative reviews, and some tips.

You can unsubscribe at any time!


SEO Ann Arbor has assisted our Global Sales Team by increasing our number of customer inquiries, leads, and sales. This has been achieved by the efficient and effective management of our SEO process, which is continually improving month by month.

This company got me to the top of page one on Google. If you are not doing any Internet marketing or are not happy with who is doing your Internet marketing I would highly recommend this company. Great people and the results are clear!

I recently requested that SEO Ann Arbor update my search engine optimization concerning Geothermal Heating and Cooling. After a short time of under a month we were listed on the first page of Google! I received a call from an out of state construction firm who found our company only because of the excellent work of SEO Ann Arbor. This contact purchased a system and paid for the work of SEO Ann Arbor 20 times over. This is truly one of the best business decisions I have ever made to have them update our SEO.

The owner, Nick, is willing to meet you face-to-face, listen to your concerns, and meet your needs. Our company, Mussio Painting, has skyrocketed to the top of Google and this result has created enough business that I had to turn down five to six calls a day this past season. In a digital world, finding the right SEO company is a must. Let Nick and his team at SEO Ann Arbor help you increase your business opportunities. They are experts in marketing and will take you to the top! SEO Ann Arbor is important part of my business!

I'm truly proud of the work and donations we've done on the Carr Fire – there is no way we could have done the amount of work we did and in turn donate the amount of money we were able to without your help. I think we'll end up donating over $10,000 back to homeowners who lost their homes in the fire ... You guys have been awesome.


This website uses cookies in accordance with our cookie policy.

More info I understand